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Jofri is both a cultural and commercial project,
aimed to spread the knowledge and the experience of the italian goldsmithry,
especially the masters linked to the Venetian tradition, by selling
artisanal and hand-crafted jewelry through its on-line channel.
Jofri was founded in 2005, through the opening of a
jeweler’s boutique in the city of Trieste
, a
city that, like many others in Veneto, always represented a bridge between the
nordic and mediterranean cultere, and since its foundation was marked as a
cosmopolitan and frontier place.
A few years later, Jofri decided to
enlargen its jewelry offer and built this website, which is not only a
shop-window for its jewels, but also a place for mutual exchange and
communication between the firm and its customers
. Our goal is to transmit to them the goldsmith competencies which
have been accumulated in the industrial districts of Vicenza and Valenza Po,
with whom Jofri carries out deep and strong business relationships.
The aims of Jofri and its
website are mainly three:
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Spread the culture and
the charm of italian jewels on the internet, for everybody to see and buy
them, so that we can promote and foster small productions of artisanal and
handcrafted italian jewels, which would otherwise be available only by
visiting the “physical” shops in Veneto.
-
Guarantee the satisfaction of our
customers, through certifications warranting the quality of our
jewelry, payments, shipping rate and polizie, etc… we know that on-line
shopping is still not a habit for many of our clients, and we want to do
everything we can to help them while they’re on our site.
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Relativley cheap prices . Of course we
recognize the importance and value of an artisanal jewel (they are not produced
on an industrial scale, and therefore are virtually unique pieces), but at the
same time we want to protect our customers through the absence of the channel
intermediaries and commercial markups, which usually burden on consumer
prices.
That’s why we have decided to offer to every
client who registers here a 6% discount
on our whole catalogue, in order to spread on-line shopping,
which we believe is convenient for both sides, customers and jewellers.
Our
dream is to make a special place out of Jofri: a place of communication, of
sarin, of knowledge. The internet offers today many possibilities: forums,
blogs, wiki contents, VOIP, etc…
Because talking is the best way to
understand each other, and to understand each other is the best way to make safe,
reasonable and satisfying purchases.
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